FundEasy Question Vault™, Premium Edition (v1)
The ultimate investor-logic playbook for deeptech, industrial, AI founders (applicable for anyone working with startup fundraising)
Dear Valued Readers,
Let me share something straight from the room.
Over the past months, I’ve been facilitating real investor–founder pitch sessions. Different startups, sectors, and stages, from spin-offs to Series A.
And every time, the outcome is shaped less by slides and more by the questions investors ask and how founders respond under pressure.
At How2Transform, my focus has always been the same: helping founders move from fog to clarity before the stakes are high. That’s why I started capturing these investor questions as they came up. Not theory. Not best practices. Just the real questions that quietly test your business model, assumptions, and readiness.
Reading through them feels like sitting on the other side of the table. You start seeing patterns where investors push, where they pause, and where confidence quietly drops before funding decisions are made.
More importantly, you see what needs strengthening before you walk into the room.
That collection became the Investor Question Vault.
If you’re planning to raise capital or support founders who will you can explore the first section for free.
If it resonates, full access unlocks the complete vault and future updates.
This is something you’ll want before an investor surfaces gaps you didn’t know were there, not after.
👉 Explore the Investor Question Vault here.
If it helps, feel free to share it with someone walking the same path.
This FundEasy Question Vault™ is built from real investor–founder interactions inside curated, closed-room pitch sessions across Europe, spanning semiconductor innovation, industrial AI, robotics, advanced sensors, chemical analytics, energy technology, smart manufacturing, and other deeptech segments.
These questions have been asked by actual investors evaluating pre-seed to Series A ventures.
This is not theory.
This is not recycled startup folklore.
This is the real logic investors use when they decide whether a venture deserves capital.
The purpose of this vault is simple:
To help founders think the way investors think before they ever meet one.
But more importantly:
To force alignment between how you are building your venture and what makes a company truly investable.
Most founders treat investor questions like an exam.
That mentality creates fragile companies.
In reality, these questions serve a deeper purpose:
They reveal whether your business logic is coherent
They expose flawed assumptions before the market does
They force strategic clarity, not rehearsed answers
They show how investors detect risk in seconds
They push you toward building an investable, scalable venture
Across deeptech segments — whether physics-heavy hardware, data-driven ML systems, IoT connectivity layers, energy devices, manufacturing automation, or new material science investors consistently follow the same six logics.
That diversity is exactly why these questions matter:
If your answers hold up across domains, you are building something robust.
And if not?
Then the cracks show quickly.
THE 6 CORE INVESTOR LOGICS
A premium founder should master these.
Every investor question, no matter how it’s phrased, maps to one of these logics.
┌──────────────────────────┐
│ 1. Technology Reality │ → Can this actually work?
└──────────────────────────┘
┌──────────────────────────┐
│ 2. Market Urgency │ → Does anyone care deeply enough?
└──────────────────────────┘
┌──────────────────────────┐
│ 3. Team Capability │ → Can this team execute under uncertainty?
└──────────────────────────┘
┌──────────────────────────┐
│ 4. GTM Scalability │ → Can sales grow without chaos?
└──────────────────────────┘
┌──────────────────────────┐
│ 5. Business Model │ → Is this economically strong and defensible?
└──────────────────────────┘
┌──────────────────────────┐
│ 6. Fund-Returner Logic │ → Can this be big enough to matter?
└──────────────────────────┘
This Vault is structured around these six investor logics.
Each section includes:
The exact questions investors ask
Why each question matters
What strong vs. weak answers signal
Founder self-reflection exercises
Deeptech-specific prompts
SECTION 1: TECHNOLOGY REALITY & DIFFERENTIATION
“Prove this isn’t theory disguised as a pitch deck.”
Investor Questions
What makes your technology fundamentally different from existing solutions?
How are your performance metrics validated? (simulation, prototype, production?)
Can this operate under real industrial conditions?
What are the major failure modes, and how are they mitigated?
Why can’t a competitor with more capital replicate this?
What technical risks remain before commercialization?
Why This Matters
Investors are assessing credibility and defensibility.
Deeptech timelines are long, they cannot back tech that collapses under scrutiny.
Strong answers = deep understanding + proof.
Weak answers = hand-waving.
Strong Answers Signal
You know the physics/architecture/data intimately
You have proof points, not promises
Clear moat (data, IP, process, engineering constraints)
Realistic roadmap for stability and scaling
Weak Answers Signal
“Innovation theatre” (big claims, no details)
No unique defensibility
Tech not ready for industrial use
Unrealistic timelines
Founder Self-Reflection Exercise
List your top 3 differentiators.
For each, ask: Can a competitor copy this in 12 months?
If yes → What is your real moat?
If no → How do you strengthen and protect it?
Deeptech-Specific Prompts
What is your reliability rate at scale?
How does your model adapt across environments/vendors/lines?
What testing standards will you need to pass (ISO, IEC, CE, etc.)?
How does your system handle noise, variation, drift, or temperature?
The complete investor question vault (5 more sections), founder workbook, templates, red-flag detection, and advanced investor psychology guide are available to paid subscribers.
Upgrade to unlock the full toolkit and build an investor-ready venture with precision.
